Rockstarr Insights
Spark | 10 Million Women
Company: 10 Million Women What sparked our interest: For us, it is always amazing to see companies using their platforms to promote a message of strength, equality, and empowerment for women. But it is also...
Rockstarr & Moon: Giving Back
A MESSAGE FROM OUR FOUNDER I was diagnosed with Appendix Cancer in my mid-thirties. It was a shocking and intense experience that changed not only my life but the life of everyone around me. Luckily, many...
Spark | Nood
Company: Nood What sparked our interest: Do we even need to explain? Seeing these posts and ads in the Facebook feed make my heart happy and in most cases, I’m actually looking forward to being targeted....
Spark | Abogados Café
Company: Abogados Café What sparked our interest: When I saw this image, I had to stop and go to their profile because the stamp on the coffee, alongside the account's name, caught my attention. Abogados Café...
Spark | Sharing Excess
Company: Sharing Excess What sparked our interest: Powerful. Helpful. Compassionate. Invaluable. Those words came to my mind when I saw this picture. Sharing Excess is a much-needed solution to the problem of...
Spark | Burton Snowboards
Company: Burton Snowboards What sparked our interest: This post from Burton Snowboards caught our attention right away. Not only because of the picture but also the strong words that accompany it. Donna...
Introducing the Anti-Agency Marketing Agency
A MESSAGE FROM OUR FOUNDER The world of marketing is as bold as it is full of gray areas. The typical story we’ve heard from our clients is that they need a website. They work with a marketing agency to...
The Right Strategic Marketing Partner
Any business owner knows that marketing is essential to the success of their company. After all, how can you sell your products or services if no one knows that they exist? However, with so many different...
Secrets For Successful Women-Owned Businesses
Men are often seen as more capable and successful in owning and running a company, which has been the case for centuries. But times are changing, and women are starting businesses at an unprecedented rate....
How to Make The Most Out of Your Marketing Budget
Do you ever feel you're not getting the most out of your marketing budget? You're not alone. Marketing can be a tricky beast, especially when it comes to making sure you're spending your money in the right...
5 Ways To Stand Out From Other Businesses
In today's competitive business landscape, finding ways to stand out from the crowd is more important than ever. You may wonder how to make your business stand out as a small business owner. After all, with...
The Benefits of Working With a Women-Owned Marketing Company
Women-owned businesses are often passed over for marketing and communications contracts—what a shame. Not only do we have a lot to offer, but working with a woman-owned marketing company can also have some...
Working With a Female-Owned Marketing Firm
As a female-owned company, you know the importance of supporting other women in business. And when it comes to working with a marketing agency, there are many things to consider. However, if you're looking...
First Meeting With a Marketing Consultant
If you're a woman who owns or leads a business, you've been thinking about working with a marketing consultant. A good marketing consultant will help you assess your business's current situation and develop a...
The Power of Storytelling in Marketing
Have you ever wondered why storytelling is such an important marketing tool? When done right, storytelling can be a potent promoting mechanism. It's been used for centuries to engage audiences, share news and...
How to Build Your Social Media Presence
When starting a business, building a social media presence that helps you reach new customers and keep old ones engaged is essential. Nearly half of all small businesses in the United States are women-owned,...
How To Keep Your Energy and Enthusiasm Up
Are you struggling to keep your energy and enthusiasm high while running your company? You're not alone! When you're a business owner, it's easy to get bogged down by the day-to-day grind. For this reason,...
Dealing With Doubt as a Woman Entrepreneur
Starting your own business is an exciting and daunting project. However, there can be an extra layer of doubt and fear for women entrepreneurs, as many questions arise that have you second-guessing yourself....
Networking With Women-Owned Businesses
When it comes to business, networking is essential for success. And when it comes to networking, there's no better group to connect with than other women-owned businesses. After all, women understand the...
Pricing Your Products/Services Competitively
Are you worried about pricing your products or services competitively? You're not alone. Many women-owned businesses grapple with this issue, especially when they are starting. Knowing how to price your...
Importance of Good Online Customer Service
We've all done it- ordered something online and had to deal with less-than-stellar customer service. Maybe the item arrived late, was damaged in transit, or was the wrong size or color. Or we could never get...
Tips For Building a Solid Branding Strategy
Do you own a business? Are you looking for ways to build a strong branding strategy? When branding your business, creating a strategy that speaks to your customers and resonates with them is essential. And...
How To Identify Your Target Market
Knowing your target market is essential to a thriving business. But how do you figure out who your target market is? And once you know, how do you create a strategy around it? There's no one-size-fits-all...
Why Research Is Key To Success
When most people think about the keys to success in business, they think about things like a well-defined niche, good marketing, and effective branding. While these are important, research is often overlooked...
20 Challenges For Women-Owned Business
Did you know that women own nearly one-third of all companies in the United States? That's a lot of businesses, and it's only growing! But as any woman who has ventured into entrepreneurship knows, there are...
Spark | Mujer Divina Coffeeshop
Company: Mujer Divina Coffeeshop What sparked our interest: Who doesn't love a cup of coffee in the morning? We know we do! And if it comes with a motivational and funny quote that makes us feel ready to take...
Spark | Female Invest
Company: Female Invest What sparked our interest: Scrolling through Instagram, this post caught my attention and had me thinking for a few moments about the crazy, inappropriate, and wild feedback I have...
Spark | Ernest Packaging Solutions
Company: Ernest Packaging Solutions What sparked our interest: In a world where consumers are bombarded with choices, standing out from the crowd is more important than ever, and Ernest Packaging Solutions is...
Spark | Las Vegas Raiders
Company: Las Vegas Raiders What sparked our interest: Women have always been passionate about football. We make up a significant portion of the NFL's fan base and are just as invested in the game as their...
Spark | SMALIK Enterprises
Company: SMALIK Enterprises What sparked our interest: So much of our lives are dictated by our gender. We are taught from a young age what it means to be a man or a woman, and we are often expected to...