Mic check.
Testing is in our DNA. We don't ship opinions, we ship evidence. Every recommendation is backed by real-world data and the results to prove it.
About Rockstarr & Moon
Double the size of 100 B2B founders by the end of 2029.
Not because we want to hit a number. Because ambitious founders building real businesses deserve growth that doesn't depend on hustle. When 100 founders break through their ceiling, they create lasting impact on their clients, their teams, their families, and their communities.
That's the mission. Everything we build serves it.
Our story
How we got here.
Rockstarr & Moon started the way most agencies start. A founder with strong opinions and a track record, helping clients hit numbers they'd been chasing for years.
What changed was June of 2025.
That month, Rachel's right hand quit. The kind of indispensable team member who runs the back of the business while you run the front. Hiring a replacement turned out to be nearly impossible. The candidates with the skills didn't have the time, the candidates with the time didn't have the skills, and even the unicorn would need a year to absorb the context.
Rachel's husband Jon issued a challenge: could you automate 20 percent of her job?
Twenty-one days of working 3 AM to 7 PM later, Rachel had automated 90 percent. Over the next six months, she automated the rest of the agency. Not the human work. The operating work. The follow-ups. The status reports. The content systems. The admin that had quietly been consuming her best people's calendars for years.
That experiment became Rockstarr AI: the growth operating system Rockstarr & Moon now uses to run itself. We're packaging the same system for B2B founders who want the leverage without the engagement.
We're still the same firm we've always been. We just got a serious upgrade.
What we believe
Our principles.
Be the fire starter.
We don't hand B2B founders another playbook to read. We light the system that creates measurable, compounding impact. Action over theory. Results over reports.
Built to last, like Keith Richards.
Experience, versatility, and the kind of resilience that's still standing after the rest of the band has burned out. We've built businesses through every economic cycle. We design growth that lasts.
We will rock you.
We deliver real results that surpass expectations. The boldest goals our clients walk in with become the floor, not the ceiling.
Meet the band
The Rockstarrs.
Rachel Minion
Head Rockstarr & Founder
Ever since she was little, Rachel dreamed of being a rockstar — not for the music, but for the chance to change the world. At Rockstarr & Moon, she turned that dream into reality, building the firm that gets B2B founders past their invisible ceiling. She's now building Rockstarr AI to scale that leverage to founders everywhere.
Jon Minion
Executive Producer
Jon runs business development and product. He's the operator who turns big ideas into systems that actually ship. He's also the one who challenged Rachel to automate 20 percent of her right hand's job — and accidentally launched Rockstarr AI.
Big Minion
The Protégé
The undisputed king of presence, especially on Zoom calls. His charisma practically leaps through the screen. Big brings infectious optimism to every challenge and keeps the team focused even on the toughest days. Brilliant ideas, perfectly-timed jokes, the heartbeat of Rockstarr & Moon.
Major Minion
Head of Security
Our furry rockstar and resident security expert. Born an Army brat, he's traveled the country gaining a wealth of experience in the fine art of barks and wags. No one gets backstage without a pass.
Tika Minion
The Cheer Captain
Don't let the puppy size fool you. Tika's a powerhouse packed with pep and purpose. Equal parts coach and cheerleader. Her bark says "let's hustle." Her zoomies say "let's go." Unmissable.
Giving back
Beyond Basic Needs.
A personal message from Rachel Minion, Head Rockstarr and co-founder of Beyond Basic Needs.
I was diagnosed with appendix cancer in my mid-thirties. When you receive a cancer diagnosis, your life changes in ways only a cancer warrior can describe.
In our attempt to change the world, my husband and I created Beyond Basic Needs, a nonprofit dedicated to providing hope to those in need on their cancer journey.
For Cancer Warriors undergoing chemotherapy, we provide Chemo Care Kits. We believe these kits inspire, uplift, and help our community thrive during this challenging time.
We also connect those in need to technology that makes it easy to manage and get help for basic services — food delivery, cleaning, transportation, and other essentials at no charge to the individual.
We believe these services are imperative to improving quality of life.
Together, we can.
Want to find out what we'd do for your business?
30-minute call. No pitch. Just the math.
Book a call