Company: Dropps

What sparked our interest:

Dropps is a household cleaning product brand that has caught our attention with its unique approach towards sustainability and cleanliness.

Their use of plant and mineral-based ingredients and reduced single-use plastic in their packaging is a testament to their commitment to the environment.

Not only do they prioritize effective cleaning without compromise, but they also incorporate the spirit of conservation in their actions.

Their values of inclusivity and celebration of diversity show that they are not only a household cleaning brand but also a brand that values their customers’ voices and the sense of belonging.

What we love: 

However, what sets Dropps apart is their engaging social media presence that skillfully blends messaging about their products’ benefits and functional aspects with humor and relatable content, such as memes and stain removal tutorials.

Their website imagery is visually appealing and communicates their brand values effectively. Dropps is a refreshing example of a company committed to providing quality products, genuinely caring about the environment, and creating an inclusive and diverse community.

Check out some of their social posts!

 

The 3 takeaways you should be doing today: 

  1. Create a solid brand strategy
  2. Develop a strong social media presence
  3. Prioritize sustainability and environmental responsibility

About Dropps 

Dropps has a family-oriented backstory, with founder Jonathan starting the company with his mother, Lenore Propper.

Their mission-driven approach centers on doing things better than competitors and committing to sustainability, promoting conservation and responsible resource use.

Dropps practices inclusion and celebrates diversity, giving everyone a sense of belonging and valuing differences in thought, being, and expression.

With a focus on simplicity and transparency, Dropps offers cleaning products that truly align with its values.

Disclaimer: 

Rockstarr & Moon is not affiliated or receiving money from the company highlighted above. The Spark promotes powerful marketing done well that we’ve discovered along the way.

Spark | Duluth Trading Co.

Spark | Duluth Trading Co.

Company: Duluth Trading Co. What sparked our interest: Duluth Trading is a brand that celebrates the spirit of hard work and reliability. They craft clothing for men and women who aren't afraid to roll up their sleeves and dig into the day's work. Duluth Trading's...

read more
Spark | Aloha

Spark | Aloha

Company: Aloha What sparked our interest: Aloha, a plant-based food and drink company, has caught our attention for all the right reasons. Their commitment to sustainability and community building sets them apart from the rest, with a clear focus on providing healthy...

read more
Spark | Potato Parcel

Spark | Potato Parcel

Company: Potato Parcel What sparked our interest: Potato Parcel is not just any ordinary company that offers a typical service. What sparked our interest is how this company managed to turn a seemingly ridiculous idea into a thriving business that has generated...

read more
Spark | A Cup Of Joy Coffee

Spark | A Cup Of Joy Coffee

Company: A CUP OF JOY COFFEE What sparked our interest: If you're a coffee enthusiast, then there's a high chance that you will love ‘A Cup of Joy Coffee’ This coffee entrepreneurship has risen from humble beginnings to become a true success story, and we couldn't...

read more
Spark | Duke Cannon

Spark | Duke Cannon

Company: Duke Cannon What sparked our interest: Duke Cannon's bold approach to male grooming is something you don’t want to miss. It's impressive to see this non-legacy brand disrupt the market dominated by the big ones like Unilever and Procter & Gamble. What's...

read more
Spark | Lemon Perfect

Spark | Lemon Perfect

Company: Lemon Perfect What sparked our interest: Branding should not be taken for granted when creating a start-up. The colors, typography, and pictures, among many other things, can significantly impact how your product is perceived. This is apparent with Lemon...

read more
Spark | LMNT

Spark | LMNT

Company: LMNT What sparked our interest: Your body needs essential minerals like sodium to function properly - so why not get the best of what's out there? LMNT is breaking the mold with its revolutionary approach to salt. Contrary to official government...

read more
Spark | Baboon To The Moon

Spark | Baboon To The Moon

Company: Baboon To The Moon What sparked our interest: Baboon To The Moon is a brand that specializes in providing high-quality bags built to last. They use their Instagram account to showcase their products, build a community, and feature them in real situations....

read more
Spark | Liquid Death

Spark | Liquid Death

Company: Liquid Death What sparked our interest: Liquid Death is not your typical water company. From their marketing campaigns to social media presence, they aim to shock and engage their audience. For example, they take their environmental responsibility seriously,...

read more