Spark | Sip Shop Hooray

Company: Sip Shop Hooray What sparked our interest: Everything about this post is extraordinary: the strong pose, the clothes, the heels, the inclusivity, and the inspirational quote. It radiates so much confidence and makes everyone who sees it feel tenacious and...

Spark | Black Girl Sunscreen

Company: Black Girl Sunscreen What sparked our interest: Black Girl Sunscreen is all about self-love and self-care. This post, in particular, caught my eye as everyone who sees this beautiful woman can feel inspired by her glow. The messaging resonates with their...

Spark | Raising Smart Girls

Company: Raising Smart Girls What sparked our interest: The first thing that caught my attention was the brand name, “Raising Smart Girls” is a direct way to represent the company and what they stand for without added fluff. This incredible organization represents...

Spark | ZIM

Company: ZIM Integrated Shipping Services Ltd. What sparked our interest: Logistics and shipping services are well-known for being a male-dominated industry, despite many efforts that have been made to be more inclusive. For this reason, the picture of five women...

Spark | Beauty Bakerie

Company: Beauty Bakerie What sparked our interest: This post is an epic example of great marketing that uses a customer quote to show that ordering direct from the company is an experience rather than just a transaction. Beauty Bakerie creates the ultimate curated...

Spark | Fuzzed up Bear

Company: Fuzzed up Bear What sparked our interest: In these unprecedented times, we are searching for the right message that brings us all together as one community vs a message that separates us even further. Supporting the Black Lives Matter movement isn’t...