Client: SalesSparx

SalesSparx
We noticed a big pickup in the fourth quarter of last year. We sold as much in that quarter as we did the whole year up to that point, and it’s just continued. We had a really great conversion rate before, and now it’s gotten even better.

I would say it’s at least a 10:1 return on investment. So the sooner you make the investment, the better.

Reese Gomez

Founder & CEO, SalesSparx

Key Results

  • Revamped Branding Strategy: Improved visual identity and brand guidelines for consistent messaging.
  • Platinum Message Development: Crafted a compelling story for SalesSparx’s website.
  • Modernized Logo: Updated to ensure a professional and contemporary look.
  • Engaging Web Copy and Design: Enhanced user experience and showcased services attractively.
  • Effective Online Presence: Achieved as many sales in the first quarter post-rebrand as in the previous three quarters combined.
  • Increased Conversions: Customers found what they needed more easily, accelerating conversion rates.
  • Comprehensive Marketing Plan: Enabled flawless execution, strong brand identity, and clear value communication.
  • Revenue Growth: Significant increase in revenue, fueling accelerated business growth.

Challenge

SalesSparx, a top-notch provider of resources to accelerate healthcare go-to-market (GTM) execution and sales, was struggling to achieve conversions through their marketing efforts. They relied on partners and customers for referrals but wanted their updated branding and messaging to resonate with their target customers.

They wanted the rebrand to look crisper and more professional to match their growing organization. Their website also didn’t reflect all of their capabilities, and they knew it was time for a refresher to improve user experience.

A second pressing challenge was the lack of a clear roadmap to promote an upcoming book launch. They sought the help of an expert partner with the necessary experience to craft a comprehensive strategy to pave the way for a successful brand and book launch.

That’s where Rockstarr & Moon stepped in.

Rockstarr Solution

The partnership brought significant changes, including a revamped branding strategy, a new visual identity, and brand guidelines to ensure consistency across all marketing materials. The new guidelines ensured that SalesSparx’s messaging and colors aligned with its brand values, improving brand recognition and recall.

We worked on their Platinum Message and developed the story they wanted to tell on their website. We updated their logo to ensure it was modern and professional-looking, crafting engaging web copy and design. We also crafted visuals that showcased their services in the most attractive way possible and created content that accurately described the benefits of working with them.

SalesSparx brand refresh
The result was an effective online presence. The first quarter after the launch of the rebrand garnered as many sales as the previous three quarters combined. They experienced an increase in conversions as more customers were able to easily find what they needed, as well as an increase in the speed of conversions.

After working with Rockstarr & Moon, SalesSparx could build a robust marketing plan, execute it flawlessly, create a strong brand identity for the future, successfully communicate value to its target audience, increase revenue, accelerate growth, and rock its business!

SalesSparx

Growth Amplifier Deliverables

Brand & Logo Design
Website Creation
Marketing Strategy
Content Creation
Social Media Marketing
Sales Enablement

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