Executive-Level Marketing
Without the Full-Time Cost
You know your business needs strategic marketing to scale, but hiring a full-time Chief Marketing Officer (CMO) is expensive—and managing marketing yourself isn’t sustainable.
That’s where a Fractional CMO comes in. You get an experienced marketing leader without the six-figure salary—focused on strategy, execution, and results.
Marketing Should Be Making You Money—Not Burning Your Budget
You’re pouring money into marketing, but where’s the ROI?
🚨 Leads are trickling in—but not converting into paying clients.
🚨 You’re spending thousands on ads, agencies, and content with no clear results.
🚨 Your pipeline is inconsistent, leaving you scrambling for sales.
🚨 Your team is stuck, unsure what to do next, and spinning their wheels without direction.
Marketing shouldn’t be a black hole of wasted dollars. If yours is—it’s time for a change.
It’s Time to Bring in a Fractional CMO
We step in to take control of your marketing, build a system that works, and drive measurable growth.
What We Do:
✅ Develop a Marketing Strategy That Drives Revenue – No more random tactics; we create a structured, high-impact plan.
✅ Position You as the Obvious Choice – Crafting messaging that attracts premium clients and makes competitors irrelevant.
✅ Align Sales & Marketing – Ensuring leads don’t just come in, but convert into high-value clients.
✅ Manage and Develop Your Team – Whether it’s your internal team or external vendors, we ensure everyone is aligned, effective, and driving results.
✅ Oversee Marketing Execution – Managing in-house teams or external vendors so everything gets done right.
✅ Track Performance & Optimize – Using data-driven insights to refine and improve results continuously.
You get C-level marketing leadership, strategic execution, and measurable growth—without the full-time salary commitment.
This is How We Do It
A Fractional CMO isn’t just about strategy—it’s about execution and results.
We follow a proven four-phase approach to turn your marketing into a scalable, revenue-driving system.
Phase
One
Clarify & Position
Before we market anything, we define your unique positioning—so you stop blending in and start standing out.
✅ Market Positioning & Messaging Development – Crafting a clear, compelling narrative that attracts premium clients.
✅ Ideal Client Profile & Customer Journey Mapping – Understanding exactly who you should target and how to convert them.
✅ Competitive & Industry Analysis – Identifying gaps in the market to differentiate your brand.
✅ Marketing Audit & Gap Analysis – Evaluating what’s working, what’s not, and where to focus.
✅ Brand Updates & Refinement – Aligning your brand with your long-term vision.
Phase
Two
Build the Demand-Gen System
Once we define your positioning, we develop a marketing system that generates demand consistently.
✅ Marketing Strategy & Roadmap – A tactical plan outlining what needs to be done, when, and how.
✅ Website & Funnel Optimization – Ensuring your digital presence is built to convert leads into clients.
✅ Content & Outreach Strategy – Defining how and where to engage your audience.
✅ Sales & Marketing Alignment – Ensuring your team can seamlessly convert the leads we generate.
✅ Technology & Automation Setup – Implementing CRM, email automation, and tracking tools.
Phase
Three
Execute & Optimize
Marketing strategy means nothing without execution. We take the lead, managing your team (or ours) to ensure flawless implementation.
✅ Overseeing Campaign Execution – Managing in-house teams, vendors, or agencies to keep marketing on track.
✅ Lead-Generation & Nurture Sequences – Implementing inbound strategies to keep your pipeline full.
✅ Email & SMS Marketing – Automating touchpoints to engage and convert prospects.
✅ Performance Tracking & KPI Reporting – Measuring success and optimizing accordingly.
✅ Regular Strategy & Alignment Calls – Keeping everything on track with bi-weekly check-ins.
Phase
Four
Equip & Scale
Marketing shouldn’t stall when you reach the next level. You can rely on us as your Fractional CMO for as long as you need—whether that’s months or years—as we continue scaling your business. When the time comes to bring a full-time CMO in-house, we ensure a smooth transition.
✅ Custom-Built Marketing Playbook – A step-by-step guide for ongoing marketing execution.
✅ Marketing Automation & Workflow Optimization – Eliminating manual busywork to improve efficiency.
✅ Sales Enablement Tools & Training – Equipping your team with what they need to close deals faster.
✅ Team Development & Hiring Support – Helping you build or refine your internal marketing team when you’re ready.
✅ Ongoing Strategic Growth Support – We scale your marketing at the right pace, providing leadership until you’re ready for a full-time CMO.
Who Is This For?
✔ Business owners who are ready to grow but don’t have in-house marketing leadership.
✔ Companies frustrated with inconsistent marketing results and wasted spend.
✔ Entrepreneurs tired of managing marketing themselves—with no real strategy.
✔ Businesses that need an expert to align, manage, and scale their marketing efforts.
Pricing: Transparent Investment, Real ROI
We believe in marketing that pays for itself—not vague strategies, overpriced retainers, or wasted efforts. Our pricing is designed to give you clarity, confidence, and a direct path to growth.
Choose the Right Fit for Your Business
Our packages are built to scale with you, whether you need foundational marketing support or full-scale execution.
✔ Predictable, flat-rate pricing – No hidden fees.
✔ Flexible engagement – Choose the level of support that matches your goals.
✔ ROI-driven approach – Every dollar you invest fuels measurable business growth.
Which Package Is Right for You?
🚀 The Growth Package is perfect for businesses that need a senior marketing leader to build the strategy and oversee execution.
🚀 The Pro Package is ideal for companies that want more hands-on execution while scaling demand generation and marketing efforts.
🚀 The Elite Package is designed for businesses that need ongoing, high-level marketing leadership and a full-scale growth strategy.
Growth Package
$4,250/month
20 dedicated hours per month
(5 hours per week)
✔ Move through our four-phase marketing system with 20 dedicated hours per month:
➡ Clarify & Position – Define your unique value and market positioning.
➡ Build the Demand-Gen System – Create a structured approach to attract and nurture leads.
➡ Execute & Optimize – Implement, track, and refine marketing efforts for maximum impact.
➡ Equip & Scale – Set up systems and processes for long-term, sustainable growth.
✔ Bi-weekly 60-minute Stakeholder Zoom calls – Stay aligned with strategy updates and ongoing execution.
✔ Daily 15-minute Team Standup Zoom calls – Stay aligned with project updates and ongoing execution.
✔ Weekly Wrap-Up reports every Friday – Transparent insights on progress, wins, and next steps.
✔ Performance tracking & reporting – Key metrics reviewed weekly and monthly to measure success.
BUY GROWTH PACKAGE
Pro Package
$7,950/month
40 dedicated hours per month
(10 hours per week)
✔ Move through our four-phase marketing system with 40 dedicated hours per month:
➡ Clarify & Position – Define your unique value and market positioning.
➡ Build the Demand-Gen System – Create a structured approach to attract and nurture leads.
➡ Execute & Optimize – Implement, track, and refine marketing efforts for maximum impact.
➡ Equip & Scale – Set up systems and processes for long-term, sustainable growth.
✔ Bi-weekly 60-minute Stakeholder Zoom calls – Stay aligned with strategy updates and ongoing execution.
✔ Daily 15-minute Team Standup Zoom calls – Stay aligned with project updates and ongoing execution.
✔ Weekly Wrap-Up reports every Friday – Transparent insights on progress, wins, and next steps.
✔ Performance tracking & reporting – Key metrics reviewed weekly and monthly to measure success.
BUY PRO PACKAGE
Elite Package
$11,500/month
60 dedicated hours per month
(15 hours per week)
✔ Move through our four-phase marketing system with 60 dedicated hours per month:
➡ Clarify & Position – Define your unique value and market positioning.
➡ Build the Demand-Gen System – Create a structured approach to attract and nurture leads.
➡ Execute & Optimize – Implement, track, and refine marketing efforts for maximum impact.
➡ Equip & Scale – Set up systems and processes for long-term, sustainable growth.
✔ Weekly 60-minute Stakeholder Zoom calls – Stay aligned with strategy updates and ongoing execution.
✔ Daily 15-minute Team Standup Zoom calls – Stay aligned with project updates and ongoing execution.
✔ Weekly Wrap-Up reports every Friday – Transparent insights on progress, wins, and next steps.
✔ Performance tracking & reporting – Key metrics reviewed weekly and monthly to measure success.
BUY ELITE PACKAGE
Not seeing exactly what you need?
Let’s connect and build a strategy that works for you.
Clients We've Helped
Frequently Asked Questions
What exactly is a Fractional CMO?
A Fractional CMO is an outsourced Chief Marketing Officer who provides executive-level marketing leadership without the cost of a full-time hire. We develop and execute a revenue-focused marketing strategy, align sales and marketing, oversee campaigns, and ensure long-term growth—at a fraction of the cost of a full-time CMO.
How do I know if I need a Fractional CMO?
If any of these sound familiar, a Fractional CMO is the right move for you:
🚨 Your marketing feels scattered, and there’s no clear strategy.
🚨 You’re spending money on marketing but can’t connect it to revenue.
🚨 You need someone to lead your marketing team, but you’re not ready for a full-time CMO.
🚨 Leads are slipping through the cracks because sales and marketing aren’t aligned.
🚨 You don’t have time to manage marketing yourself—but you need it to start working.
If your business is ready to scale but lacks the marketing leadership to make it happen, a Fractional CMO is the solution.
How is a Fractional CMO different from a marketing agency?
A Fractional CMO is embedded in your business—we’re not just executing singular campaigns we’re leading the strategy, managing execution, and driving results.
Unlike an agency that focuses on one-off projects or specific deliverables (like social media or ads), a Fractional CMO:
✔ Creates a full-funnel marketing system that drives leads and revenue.
✔ Manages your marketing team (or helps build one).
✔ Aligns marketing with sales to ensure leads turn into paying clients.
✔ Optimizes campaigns and tracks KPIs for measurable growth.
We act as a core part of your leadership team—just without the full-time salary commitment.
Can I upgrade or change my package?
Yes! You can scale up or down based on your business needs. If you start with the Growth Package and decide you need more execution, you can upgrade to the Pro or Elite Package at any time.
Our goal is to ensure you have the right level of support to drive growth at the right pace.
Will you manage my marketing team, or do I need to hire one?
We do both—depending on what you need.
✔ If you have an existing marketing team, we step in to lead and optimize their performance.
✔ If you don’t have a team yet, we help you hire, onboard, and train the right people so your marketing continues to scale effectively.
✔ If you prefer an external team, we manage vendors and agencies to ensure seamless execution.
We make sure marketing runs smoothly—whether it’s your team, our team, or a combination of both.
What if I want to hire a full-time CMO eventually?
That’s exactly what Phase 4 of our process is built for!
We act as your Fractional CMO as long as you need us—whether that’s months or years. When the time comes to bring on a full-time CMO, we ensure a smooth transition by building the systems, processes, and team to make that hire seamless.
You scale at your pace, and we stay as long as you need us.
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I’ve had the pleasure of working with Rockstarr & Moon for the past year and can confidently say that they’re a standout in their industry. One of the most impressive things about them is their reliability. Whether it’s meeting deadlines, keeping promises, or ensuring that quality is never compromised, they consistently deliver on time and to a very high standard. I would recommend them to anyone looking for more brand visibility and professional marketing materials.
This team brings serious hustle and fresh ideas that drive results. Their organizational skills are top-notch, making it easy to see what activities are prioritized and ready for review. I genuinely look forward to their weekly wrap-ups. I’m selective about who I recommend and refer to others, but Rockstarr & Moon is at the top of my marketing list.
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Rachel and Jon are outstanding professionals at Rockstarr & Moon! They have been crucial in helping our website, marketing, and sales programs take that next step. They are helping us move the needle on market awareness and sales!
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What I like most is the connection of marketing to revenue operations.
We’ve got better metrics than we had before. This is as organized a marketing agency approach as I have ever experienced.
We noticed a big pickup in the fourth quarter of last year. We sold as much in that quarter as we did the whole year up to that point, and it’s just continued. We had a really great conversion rate before, and now it’s gotten even better.
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Thank you Rockstarr & Moon!
As a start up business that has grown and changed rapidly over the last 2 years we have been so appreciative of Rachel, Jon and the whole team. From concept to execution we have leaned on their expertise to help us craft, change, refine and then redefine our messaging and website. I know I am the world’s worst client- trying to tie down our value proposition as our complex products evolved, focus our vision, multiple changes, etc.- and they were kind, patient and incredibly responsive all the way through our evolution. 5 stars!
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I’ve seen 4 appointments booked so far since yesterday. Well Done!!
With your help, we hit 171% of our goal last year!
The entire team has been instrumental in the growth of our company and their contributions are truly remarkable. While every member has been exceptional, I particularly admire Rachel and Jon. We were nervous to hire them at first but they made the entire process so smooth. I LOVE YOU GUYS!!! THANK YOU!!!
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Thanks to Rockstarr and Moon, I have been able to clarify my company vision, and they’ve really helped me to define by brand, something that’s taken 8 years in the business for me to finally do! 2021 has been my best year yet and I know it’s only going to get better with their help with marketing and goals in general. I’m grateful to have found them!
Personalized experiences that help clients reach goals! Rockstarr & Moon cares about the work they do and it shows! Along with that caring comes vast knowledge, experience and expertise. They are the real deal!
