The Social Media Metrics That Matter

Let’s face it! When it comes to social media metrics, it’s confusing and overwhelming. Every week there seems to be a new metric created. Luckily, your social media goals will help determine which metrics are most important to you and your business. For every goal you...

25 Ways to Grow Your Social Media Following

Today, as more businesses are joining social media, the real question many are asking is how do I gain more followers organically? Not just any followers – real followers who aren’t bots, who love your brand and are looking to engage. There are a number of ways you...

8 Easy Steps to Creating a Killer Social Media Strategy

The key to success when it comes to social media is having a strategy. Without a strategy and understanding your goals and your audience, it’ll be difficult to get the results you want. Whether you’re a seasoned social media pro or you’re starting from square one,...

How to Keep Your Audience Engaged on Social Media: Step-by-step

You spend hours on copy and design to get a social post ready to be engaged and connected with. You check your engagement hours later only to find one of the most frustrating parts of social media – there’s no engagement. It’s a hard pill to swallow because not only...

The 4 Keys to Social Media Success

There’s a lot more to social media marketing than posting on Facebook or Twitter and forgetting about it once you post. Unfortunately, social media marketing is often treated as a single discipline, but it’s actually composed of four equally important parts. If...

4 Mistakes You’re Probably Making on Social Media

Social media has completely revolutionized how people interact with brands. People have come to expect “always-on” experiences in real-time that are personalized for every moment. In fact, 76% of consumers expect the brands they love to understand their wants and...
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